GridApp Systems, a New York based software company, is looking to get a leg up on stiff competition from Windows and Linux by issuing their new software product Clarity 4.5. Clarity 4.5 is a database automation software that GridApp focused on tremendously in order to simplify the process of managing information. According to the article, data security threats have increased to an all-time high, so GridApp's focus was to simplify their program immensely. According to Evelyn Hubbert, a senior analyst at Forrester, GridApp's company is impressing over Windows because, "there are a lot of companies out there focusing on different aspects of data management, but GridApp is really the only one in the last six or 12 months that has realized there's a lot of work that can be automated at a day-to-day level." Clarity 4.5 was created in order to accomplish these day-to-day tasks and get more work done in the process than most other applications. This sounds great, but if the program can get the work done faster, what will happen to the employees themselves?
This type of program has increasingly worried employees involved with the IT process. They feel that automation could put them at risk for their job because it is able to do these tasks much more efficiently. Assuredly, that is not exactly the case. Hubbert believes that this actually helps these workers because it gets them away from a tedious job and allows them to focus more on other areas, such as innovation. GridApp is certainly pleased by the reaction that their product has gotten, and it is certainly a breath of fresh air within the technology ring. GridApp has focused on the customers' needs in automating, wanting to make it easier for the customers to focus on other central aspects of their jobs. They recognize that people who automate want things done efficiently, organized and done with stability, and Clarity 4.5 provides that with specific databases.
This upgrade provides a huge helping hand in the management world, providing GridApp a "niche" within that specific field. These characteristics of their program can only lead to bigger and better things for a company on the rise in GridApp.
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I can completely understand the worries of the employees who see their jobs on the line with each new advance in technology. This is a scary reality as we start using IT to create products that will eventually eliminate the need for humans.
Until that point, businesses will continue to try to outdo the other and get that competitive advantage to be the best brand, which is also completely understandable. I think Clarity 4.5 sounds like a very good idea, especially after hearing about a lot of the problems that Windwos and Linux are encountering. If the creators of Clarity 4.5 can make the program even simplier for people to use, without the bugs that its competitors are having, it will be very successful. I also think that this will eliminate the tedious jobs that the enployees have to do, like time-consuming number crunching, which is another reason this program will be successful.
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